Adoption and network effects
Terms used in this lesson
- Spread
- The gap between executable buy and sell prices in a market.
- Slippage
- Additional price movement incurred while filling a trade at available market depth.
- USD
- United States dollar, the reference currency in a BTC/USD price.
A payment network becomes more useful when more people and businesses can use it, but reliability, cost, custody, law, and coordination can slow adoption.
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A network effect occurs when a service becomes more useful as more compatible participants join. For a monetary network, liquidity is the ability to trade meaningful size without large price movement, reliability is confidence that transfers and custody work, and switching cost is what users lose when moving to another system. The spread is the gap between executable buy and sell prices; slippage is additional price movement caused while filling the requested trade size. USD means U.S. dollars in the bounded cost model.
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More holders, merchants, exchanges, and payment channels can make it easier to earn, buy, sell, and spend the asset.
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Scale can reinforce usefulness, but security, liquidity, institutions, regulation, and alternatives can change both adoption and switching decisions.
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